2010
StreetarteBA
- Creative Direction
- Web-Graphic Design
- Content Creator
- Video Editing
Project Overview
StreetArteBA was a pioneering initiative in Buenos Aires dedicated to promoting urban art and independent artists. It served as both a platform for exhibitions and a festival that connected artists with new audiences through street art, murals, and workshops.
As the Creative Director, I was responsible for organizing events, curating exhibitions, managing artist residencies, and developing the festival’s digital presence through branding and promotional content.

Solutions Implemented
Event Organization & Artist Management
Organized exhibitions, curated artworks, and invited both local and international artists.
Managed artist residencies and coordinated logistics for travel and accommodations.
Led the planning and execution of large-scale mural projects and live painting events.
Branding & Digital Presence
Designed flyers, posters, and promotional materials for the festival.
Created a strong online presence through social media campaigns and a dedicated website.
Produced animated promotional videos to increase engagement and visibility.
Sponsorship & Partnerships
Secured funding by pitching the project to sponsors and art institutions.
Built partnerships with brands and cultural organizations to expand outreach.
Workshops & Community Engagement
Directed and facilitated workshops on urban art techniques, illustration, and creative expression.
Provided educational resources for emerging artists through mentorship programs.